Relevant PR
September 28, 2016
Staten Island, NYC based PR/marketing firm to fuel launch of musical-messaging app NEW YORK (Sept. 2016) – The creators of Emusi App have chosen Relevant Public Relations LLC to spearhead the marketing launch of the digital product, which provides Apple and Android users throughout the world access to a unique library of original pre-recorded singing messages. […]
October 30, 2015
Staten Island, N.Y-based Relevant Public Relations shares advice for growing profits NEW YORK – With Thanksgiving 2015 less than a month away, major retailers are focusing their immediate ambitions on Black Friday (Nov. 27) and Cyber Monday (Nov. 30). Unable to compete with the marketing budgets of industry giants, however, many smaller enterprises are gearing up for a bit of consumer […]
May 14, 2015
For many businesses, hiring a modest-size marketing company, public relations firm or website designer may be the wisest choice By Barton Horowitz, President Relevant Public Relations LLC All businesses, regardless of size, need to consider cost and results when outsourcing their marketing and public relations work. Nowadays, most businesses are inundated with solicitations from huge marketing […]
May 6, 2015
By Barton Horowitz President, Relevant Public Relations LLC With little exception, every business needs a marketing program to grow – or in some cases even to survive. The strategies used to market an enterprise may vary from one business to the next, but some basic elements hold true for most. Whether you are launching a new […]
March 26, 2015
Business owners and leaders of not-for-profit organizations commonly face the dilemma of newsrooms being unresponsive to their media releases. An often-repeated concern of do-it-yourselfers is: “I sent the newspaper [or broadcast newsroom] a press release and it wasn’t published.” Aside from hiring a public relations professional to write and distribute your information, there are some things […]
January 30, 2015
By Relevant Public Relations It’s no secret: The Super Bowl is more than just a game – it’s a business. And the way this particular moneymaker is conducted is an education for business owners large and small. Here are five public relations and marketing tactics you can learn on the weekend of the big game – […]
December 10, 2014
STATEN ISLAND, N.Y. — Bogus online reviews have become a plague to the reputation of many business owners. Relevant Public Relations has found that it’s commonplace for top-notch restaurateurs and other responsible entrepreneurs to face potential damage from online assaults penned by disgruntled former employees, mean-spirited individuals or unscrupulous competitors. Even a good review may be […]
May 27, 2014
Relevance of content is vital for reaching your target audience NEW YORK — In today’s world of fast-paced communications, valuable news can degrade into irrelevant chatter in a matter of minutes, if not seconds. For public relations and marketing professionals in New York, across the nation and around the globe, ensuring the relevance of content is […]
November 26, 2013
Staten Island, N.Y-based Relevant Public Relations offers brand-building guidance NEW YORK – With Thanksgiving just days away, major retailers are focusing their sites on Black Friday. Unable to compete with the marketing budgets of industry giants, however, many smaller enterprises are gearing up for a bit of consumer recognition a day later, on Small Business Saturday. […]
March 3, 2013
Nationwide PR/marketing initiative includes a high-impact press release and media-distribution combo designed to reach specifically targeted audiences NEW YORK — Business owners searching for an effective and affordable way to promote their enterprise have a highly attractive option: The RelevantPRlaunchpad®. Introudced by Relevant Public Relations LLC in June 2011, the RelevantPRlaunchpad® is a nationwide marketing initiative designed to […]
January 11, 2013
By BARTON HOROWITZ President, Relevant Public Relations NEW YORK — Three of the most important tenets of running a business are SERVICE, SERVICE, and MORE SERVICE. This is true of all types of commercial endeavors, such as professional practices, restaurants, retail establishments and business-to-business enterprises. Customer service begins as soon as the initial contact with a […]