Blog

September 28, 2016
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Seasoned Composer-Lyricist Launches Musical App That Sends Text and Email Messages in Song

Former musical director of ‘Tony n’ Tina’s Wedding’ offers original, snappy songs   for instant messaging NEW YORK (Sept. 2016) – A newly launched app is set to become a modern-day version of the singing telegram. The Emusi App, available in both Apple and Android versions, offers easy access to an expansive library of melodic messages that […]
September 28, 2016
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Relevant Public Relations in New York to Spotlight Emusi App for Apple and Android Users Worldwide

Staten Island, NYC based PR/marketing firm to fuel launch of musical-messaging app NEW YORK (Sept.  2016) – The creators of Emusi App have chosen Relevant Public Relations LLC to spearhead the marketing launch of the digital product, which provides Apple and Android users throughout the world access to a unique library of original pre-recorded singing messages. […]
September 23, 2016
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VSB Bancorp, Inc. Announces Cash Dividend For 36th Consecutive Time

STATEN ISLAND, N.Y. (September 2016) – VSB Bancorp, Inc. (OTCQX: VSBN), the holding company for Victory State Bank, has declared a quarterly cash dividend of 7 cents per share. The dividend is payable Oct. 3, 2016 to stockholders of record on Sept. 23, 2016. “We are pleased to announce our 36th consecutive cash dividend. Our increase […]
September 1, 2016
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10th Annual Global Real Estate Summit Sept. 15

Presentations to feature business leaders with international expertise in real estate sales and development, finance, economics, law, and cultures STATEN ISLAND, N.Y. (Sept. 1, 2016) – The Global Real Estate Summit and Expo in New York will be held for the first time in its 10-year history outside of Staten Island. The annual symposium presented by the […]
August 11, 2016
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Staten Island Realtors’ ‘Pack To School’ Program Marks 14th Year of Donating Supplies to Kids

STATEN ISLAND, N.Y. (Aug. 11, 2016) – More than 500 students at PS 373 in New Brighton will be starting the new school year with an essential assortment of brand new classroom supplies, courtesy of the Staten Island Board of Realtors (SIBOR). Now in its 14th year, SIBOR’s “Pack To School” program has provided thousands of […]
July 1, 2016
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Brexit Fallout Could Further Spur Staten Island’s Housing Market As Interest Rates Stay Low

STATEN ISLAND, N.Y. (July 1, 2016) – Great Britain’s recent vote to exit the European Union could affect the Staten Island housing market in a good way. “It looks like interest rates will remain low for quite some time because of Brexit,” said Sandy Krueger, CEO of the Staten Island Board of Realtors. “Low rates translate into […]
June 30, 2016
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SCORE Offers 11 Steps to Starting a Business on Staten Island

Local small-business mentors, dedicated to providing free guidance, cite a business plan as the first item on a start-up checklist  STATEN ISLAND, N.Y. – If you speak with some business owners on Staten Island, you may get a sense that launching and operating a commercial venture in the borough is different than in others parts of […]
June 29, 2016
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9 Tips to Get Your Press Released Published

It Takes a Bit of Know-How to Get a Media Release Noticed By Barton Horowitz, President, Relevant Public Relations LLC During my previous years as a business journalist and columnist, I would receive and review press releases on a daily basis. Some of the solicitations would merit publication, while others were destined for the trash. Much […]
June 28, 2016
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6 Tips For Growing Your Business With Effective Headlines

By Relevant Public Relations, LLC STATEN ISLAND, N.Y. — A good headline can attract new customers and keep your old ones loyal. Whether intended as a keyword-sensitive content-marketing asset for a blog, the title of a press release, or description in the subject field of an email, headlines matter. A quality headline will make the reader […]
February 23, 2016
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10 Steps for Effective Content Marketing

Public Relations Firm in Staten Island, N.Y., Shares Universal Tenets of Digital Marketing That Work By Relevant Public Relations LLC As the Internet continues to evolve as a vehicle for business growth, so does the use of “content marketing,” a method of promoting an enterprise or brand online. This form of digital marketing has become a […]
February 17, 2016
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Staten Island-Headquartered VSB Bancorp Inc. Named to 2016 OTCQX Best 50

Holding company of Victory State Bank places among market’s top performing U.S. and international companies STATEN ISLAND, N.Y. (Feb. 17, 2016) –  VSB Bancorp Inc. (OTCQX: VSBN)) has been named to the 2016 OTCQX® Best 50, a ranking of top performing companies traded on the OTCQX Best Market last year. The OTCQX Best 50 is an […]
November 6, 2015
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Public Relations Agency on Staten Island is One-Stop Marketing Center for U.S. Businesses

 Staten Island PR agency offers comprehensive custom-made business marketing, advertising and branding services to clients in New York City and across the nation STATEN ISLAND, N.Y. —  Relevant Public Relations LLC provides corporations, professional practices and businesses of any size with the marketing strategies needed to successfully target and attract a larger customer base. The PR firm offers an array of complementary services designed to bolster […]
October 30, 2015
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5 Business Tips For Avoiding Holiday Season Stress

Staten Island, N.Y-based Relevant Public Relations shares advice for growing profits NEW YORK – With Thanksgiving 2015 less than a month away, major retailers are focusing their immediate ambitions on Black Friday (Nov. 27) and Cyber Monday (Nov. 30). Unable to compete with the marketing budgets of industry giants, however, many smaller enterprises are gearing up for a bit of consumer […]
September 4, 2015
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New Milestones for Staten Island’s Saint Paul’s School of Nursing

STATEN ISLAND, N.Y. (Sept. 4, 2015) – Saint Paul’s School of Nursing, Staten Island, an educational facility with roots that extend for 111 years, will add a new chapter to its history Sept. 9.  During a gathering at the Hilton Garden Inn, Bloomfield, 6 to 9 p.m., on Wednesday, the school, formerly Saint Vincent Catholic Centers […]
June 4, 2015
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5 Pre-Digital Business Protocols That Still Make Sense

By BARTON HOROWITZ PRESIDENT, RELEVANT PUBLIC RELATIONS Even though the Internet and cutting-edge mobile devices are affecting the way we conduct business, modern technology will never replace the human touch when it comes to building solid relationships. Although most of us now click, type or text to communicate, it’s beneficial to recall the way we used […]
May 15, 2015
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10 Things to Ask Before Hiring a Public Relations/Marketing Company

Relevance of content is vital for reaching your target audience By Barton Horowitz, President Relevant Public Relations LLC NEW YORK — In today’s world of fast-paced communications, valuable news can degrade into irrelevant chatter in a matter of minutes, if not seconds. For public relations and marketing professions in Staten Island and throughout New York, across […]
May 14, 2015
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8 Reasons a Smaller Firm Could Be the Best Choice For Your Relevant PR and E-Marketing Solutions

For many businesses, hiring a modest-size marketing company, public relations firm or website designer may be the wisest choice By Barton Horowitz, President Relevant Public Relations LLC All businesses, regardless of size, need to consider cost and results when outsourcing their marketing and public relations work. Nowadays, most businesses are inundated with solicitations from huge marketing […]
May 6, 2015
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4 Essentials of a Business Marketing Plan

By Barton Horowitz President, Relevant Public Relations LLC With little exception, every business needs a marketing program to grow – or in some cases even to survive. The strategies used to market an enterprise may vary from one business to the next, but some basic elements hold true for most. Whether you are launching a new […]