January 20, 2011
STATEN ISLAND, N.Y. (Jan. 20, 2011) —When combined with a professional public relations initiative, social media marketing can be a powerful, cost-effective component of a business’s growth strategy. RELEVANT PR ADVISE FOR NEW YORK AND ELSEWHERE Relevant Public Relations, offers the following advice for business owners and executives seeking to achieve the greatest benefit from their social media […]
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January 12, 2011
NEW YORK (Jan. 12, 2011) – Time is on your side if your schedule conflicted with today’s planned business seminar at the College of Staten Island (CSI). The event, originally scheduled for 8:30 this morning, has been postponed until next week — same time, same place. Hopefully, snow won’t be a consideration this time around. If you are a […]
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January 8, 2011
NEW YORK (Jan. 8, 2011) – If you are a business owner whose goals for 2011 include bigger returns, head for the College of Staten Island (CSI) on the morning of Wednesday, Jan. 12. That’s when the Small Business Development Center (SBDC) at CSI will present “Marketing Your Business.” The free seminar will focus on strategies […]
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December 29, 2010
By BARTON HOROWITZ, president of Relevant Public Relations There is no shortage of advice when it comes to running a business. Today’s information highway is paved with recommendations, instructions, guidance and litter –- lots and lots of litter. Here is some advice you can bank on, courtesy of Rotary International: “The Four-Way Test of things we […]
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December 13, 2010
BY BARTON HOROWITZ President, Relevant Public Relations LLC NEW YORK — The No.1 rule for utilizing online social media as a business-marketing tool is: Don’t be annoying. Communicating the benefits of doing business with your enterprise is arguably an essential component of success. However, with the avalanche of information being distributed to users of Facebook, Twitter […]
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