January 3, 2011
By BARTON HOROWITZ, president Relevant Public Relations With increasing numbers of people interacting on the Web, it’s become far too easy to lose ourselves in cyber space for extended periods of time. While online social-media activity can be an effective way of staying in touch with friends and business associates, it arguably lacks the warm emotional […]
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December 29, 2010
By BARTON HOROWITZ, president of Relevant Public Relations There is no shortage of advice when it comes to running a business. Today’s information highway is paved with recommendations, instructions, guidance and litter –- lots and lots of litter. Here is some advice you can bank on, courtesy of Rotary International: “The Four-Way Test of things we […]
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December 13, 2010
BY BARTON HOROWITZ President, Relevant Public Relations LLC NEW YORK — The No.1 rule for utilizing online social media as a business-marketing tool is: Don’t be annoying. Communicating the benefits of doing business with your enterprise is arguably an essential component of success. However, with the avalanche of information being distributed to users of Facebook, Twitter […]
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December 7, 2010
STATEN ISLAND, N.Y. — A Staten Island, N.Y.-based scientist has attracted supporters in her quest to a find a cure for Alzheimer’s disease. “It is important to look at problems from a researcher’s perspective,” said Dr. Alejandra Alonso, an associate professor with the College of Staten Island (City University of New York) Department of Biology. Two […]
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November 10, 2010
Now, you can boost your business with the combined powers of e-mail marketing and public relations. That’s because Relevant Public Relations LLC, one of the nation’s fastest growing PR firms, has partnered with Constant Contact®, the leading e-mail marketing tool for small businesses like yours. Through our partnership, we can help you get up and running with a cost-effective e-mail […]
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November 4, 2010
Staten Island, N.Y. (Nov. 4, 2010) — Relevant Public Relations offers a highly extensive selection of professional services designed to help your business grow. As an authorized Constant Contact®Solutions Provider, Relevant can provide as much, or as little, assistance as you need to successfully promote your enterprise through e-mails and social media. If you like, you can […]
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October 27, 2010
STATEN ISLAND, N.Y. – Graniteville-based Relevant Public Relation has joined with Constant Contact to provide its business clients with a host of online-marketing advantages. In addition to Constant Contact’s e-mail marketing, event marketing, social media marketing, and online survey tools, Relevant’s clients can choose to have the content of these communiqués written by Relevant’s experienced team […]
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September 22, 2010
STATEN ISLAND, N.Y. — Builders, architects, commercial developers and specifiers familiar with Richmond Tile & Bath may not be surprised by the retailer/wholesaler’s latest product addition, but they certainly will want to take advantage of it. The same holds true for consumers who have postponed home improvements due to tightened budgets, agreed Anthony S. Vanario, general […]
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August 31, 2010
World-class security-systems integrator lauds PR firm’s high ethical standards NEW YORK — Video Surveillance Corp. (VSC), one of the nation’s leading security-systems integrators, has chosen Relevant Public Relations LLC as its multimedia representative. “We are a fully licensed and insured company with a 32-year-old track-record of providing businesses and homes with state-of-the-art protection from intruders,” said […]
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July 29, 2010
NEW YORK CITY — The Staten Island Board of Realtors (SIBOR) has embarked on a mission to share “The Truth About Staten Island” with the rest of the nation. “Staten Island, N.Y., is a wonderful place to live and work,” said SIBOR CEO Sandy Krueger. “The borough offers a sophisticated blend of urban energy and suburban […]
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July 15, 2010
The SIBOR Young Realtors Group raised nearly $4,000 at a fund-raiser to benefit the Volunteers of America’s Staten Island Early Learning Center, in Tottenville. Many of the children who attend the school have significant developmental delays associated with autism, Down syndrome, attention deficit disorder and neurological and emotion issues. All the children receive intensive, individualized attention […]
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July 8, 2010
New York City retailer is known throughout the Northeast for offering the very best state-of-the-art products available STATEN ISLAND, N.Y. — As a leading retailer of shower systems, therapeutic home spas, and more, Richmond Tile & Bath of Staten Island, N.Y., has an enviable reputation for keeping the right places luxuriously wet. Water nourishes health, but […]
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July 1, 2010
STATEN ISLAND, N.Y. — The South Shore Rotary Club’s presidential gavel officially changed hands yesterday. The gathering, held in the Marina Grand, Great Kills, marked the group’s first meeting under a newly seated administration. After congratulating Immediate Past President Dean Balsamini and other club members for accomplishing a variety of successful community fund-raisers despite a difficult […]
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June 30, 2010
BRIEFLY VIEW THE SYMPOSIUM ON NY1: Local Realtors Discuss Making Cross-Cultural Connections STATEN ISLAND, N.Y. — Scores of Realtors from the tri-state region gathered on June 24 at the Staten Island Board of Realtors (SIBOR) headquarters, Graniteville, seeking ways to expand the borders of their business. They obtained a wealth of information from a diverse panel […]
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June 29, 2010
Individualized nutrition program corrects body-chemistry, leads to better health, weight loss BROOKLYN, N.Y. — My Metabolic Makeover®’s highly anticipated free health-and-weight-loss workshop is back. Now that the word is out in Brooklyn, seats are expected to fill up tonight’s event near the border of Mill Basin and Bergen Beach. My Metabolic Makeover® is an individualized nutrition […]
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June 10, 2010
John Caltabiano will work to increase the influence of the only commercial bank headquartered on Staten Island. STATEN ISLAND, N.Y. — John Caltabiano, a Staten Island businessman and avid community volunteer, recently joined Victory State Bank as vice president of business development. In his new role at the only commercial bank headquartered on Staten Island, Caltabiano […]
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May 21, 2010
STATEN ISLAND, N.Y. — A prominent Staten Island business is on a quest to identify the “10 Most Influential Staten Islanders.” Relevant Public Relations launched a Web-based campaign on May 14 to determine which Islanders carry the greatest clout. The election, marketed almost entirely on Facebook. Twitter and LinkedIn, will conclude on May 28, at 9 […]
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May 7, 2010