STATEN ISLAND, N.Y., March 15 — Relevant Public Relations LLC has been chosen by the Staten Island Board of Realtors (SIBOR), www.siborealtors.com, to revamp its marketing initiatives and heighten the impact of both its public and industry communiques.

“Our goal is to enhance and maintain the visibility and brand of SIBOR and its more than 1,800 REALTOR® members through an ongoing multimedia strategy,” said Barton Horowitz, president of Staten Island, N.Y.-based Relevant Public Relations, www.RelevantPR.com. “I’m delighted to welcome SIBOR as a client. It’s a highly worthy organization and, ultimately, there should be no question in the minds of anyone considering the sale or purchase of a home on Staten Island as to why it’s best to work with a SIBOR member when entering into a real estate transaction.”

About SIBOR:

As Staten Island’s largest nonprofit trade organization, 95-year-old SIBOR embraces a membership of REALTORS who continually distinguish themselves within the Island’s business and social communities. SIBOR helps fuel the local and regional economies through a variety of informational and educational services that foster understanding and close ties between REALTORS and the public at large.

About Relevant Public Relations LLC:

Relevant is a New York City-based full-service multimedia public relations and commercial-writing company. The firm is known for its ability to cost-effectively and creatively guide businesses through today’s often-confusing maze of communications venues, such as print, Internet, social media, television, radio, direct mail, and more. The mission of Relevant Public Relations LLC is to strengthen your company’s or organization’s bottom line by clearly defining its products and/or services, emphasizing its uniqueness, building and maintaining its public image, and fueling its growth through measurable, results-producing communications strategies.