The Federal Trade Commission has a new Business Center at Business.ftc.gov that gives business owners, attorneys, and marketing professionals the tools they need to understand and comply with the consumer protection laws, rules, and guides the FTC enforces.
The Business Center provides practical, plain-language guidance about advertising, credit, telemarketing, privacy, and a host of other topics.
A new video encourages businesses to use and share the free resources in the Business Center to enhance compliance and build their customers’ trust. Companies can use the compliance tips in their newsletters and blogs, share the resources with their social and professional networks, use the videos for in-house trainings or presentations, and order free materials to hand out at conferences or community events.
The FTC works to prevent fraudulent, deceptive and unfair business practices in the marketplace and to provide information to help consumers spot, stop and avoid them.