MARKETING STATEN ISLAND

July 7, 2011

The Secret To A Rich Life

There’s a strong correlation between wealth and happiness.  Rich nations tend to be happier than poor nations, and rich people tend to be happier than poor people. But money’s impact on happiness isn’t as great as you might think. If you have clothes to wear, food to eat and a roof over your head, more money has […]
July 6, 2011

How To Build Your Business-Management Team

In the early days of running your own business, it’s natural to try to do as much as possible yourself. It’s the most cost-effective, comfortable, sensible way to do things in the beginning. But as your enterprise grows, you’ll find yourself stretched thinner and thinner. Eventually, you’ll find you just can’t continue to oversee operations and […]
July 6, 2011

How Social Media Can Benefit B2B Companies

Let’s face it: As a consumer you can’t even make a move online these days without running into some kind of social media campaign. That’s because most companies have come to recognize that sites and tools such as Facebook and Twitter are great at allowing them to connect with their customers. But what about if you’re […]
June 30, 2011

5 Characteristics of Great Company Names

While a clever and appropriate name can impress your fan base, choosing an unoriginal, dull name communicates a lack of enthusiasm towards your new business venture.  However, it’s never too late to change a company’s name; some of the best businesses have changed their names when a better idea came around. (Xerox used to be called […]
June 29, 2011

7 Steps To Boost Daily Productivity

 It makes us feel stressed, it makes us feel guilty, it makes us feel eternally behind. You know what I’m talking about: e-mail. The once-magical form of communication that has now taken on a kind of psychic overhead. It’s an unsavory duty that you can’t escape, like moving your car to avoid parking tickets if you […]
June 24, 2011

SIBOR Sponsors PS 22 Graduation; School's Famous Chorus Wows Crowd

STATEN ISLAND, N.Y. — The Staten Island Board of REALTORS (SIBOR) was the principle sponsor for the PS 22 5th-grade graduation final assembly. “Supporting education in our community is an initiative that Staten Island Realtors embraces which pride,” said  Kathleen O’Leary Garbarino, president of the SIBOR. “The PS 22 administration, faculty and parents continually roll out the […]
June 24, 2011

7 Tips To Keep Your Customers Engaged When You Are Vacationing

Do you plan to work during your summer vacation? Or at least check email and voicemail? If so, you’re not alone. Fifty percent of salespeople and 37 percent of information technology and financial services professionals check in with work while they’re on vacation, CNN says.  It’s often just too tempting to check in when your iPhone […]
June 23, 2011

7 Major Errors Businesses Make During A PR Crisis

When a public relations disaster strikes, companies must act swiftly and precisely to douse the flames. There’s no cure-all for every PR crisis, but past mistakes show that there are some consistencies in what to avoid. Whether you’re dealing with bungled distribution channels, a spokesperson scandal, or an environmental disaster, the way you respond has a direct—financial […]
June 19, 2011

Miss New York 2011 Crown Awarded To Miss Southern New York Kaitlin Monte

NEW YORK (June 19, 2011) — The 71st edition of the Miss New York Pageant concluded  yesterday evening with Miss Southern New York Kaitlin Monte crowned as Miss New York 2011. The event, held in the St. George Theatre in Staten Island, N.Y., will go down in history as the pageant’s New York City debut. The […]
June 17, 2011

3 Important Legal Considerations for Bloggers

If you think your blog could never get you into trouble, you might think again says Nellie Akalp, CEO of CorpNet.com, an online legal document filing service.  Writing for Mashable, Alkalp says self-employed or self-starting bloggers need to think about liability concerns. What if you unintentionally plagiarize someone’s work? Or maybe you end up writing about a […]
June 9, 2011

Miss New York Pageant Readies History-Making NYC Debut

 Miss America 2008 to co-host 71-year-old competition June 18 at Staten Island showplace NEW YORK — The Miss New York Pageant is about to take place for the first time ever in New York City. The 2011 statewide event, just one step away from the Miss America Pageant, will be hosted on June 18 by Kirsten […]
June 9, 2011

The Truth About Staten Island: Frank J. Reali III Family Foundation Awards Community Members At Annual Fundraiser

The Frank J. Reali III Family Foundation held its annual “Heart of a Champion” fundraiser on June 9, giving awards to community members who helped raise funds for the organization, which aims to provide free heart screening to children. CARDIAC SCREENING PROGRAM The Frank J Reali III Family Foundation in collaboration with Staten Island University Hospital has […]
June 9, 2011

8 Tips for Effective Use of Social Media and Blogging

When people are looking for a product or service, oftentimes they will first look for information about the subject on the Internet. In general, blogging is about having conversations in a public space that position you as a subject matter expert. Tip No.1: Position Yourself As An Expert.  Read more…
June 7, 2011

5 Attributes Of The World’s Greatest Business Leaders

Theodore Roosevelt once said, “People don’t care how much you know, until they know how much you care.”  Those business leaders that care the most have the greatest impact on their employees and will, in turn, be the most successful leaders.   When your employees know that you care about what they think and about their […]