social media marketing

April 14, 2015

5 Reasons Your Business Marketing Should Include Social Media

New York public relations expert underscores the benefits of combining digital component with traditional branding initiatives By BARTON HOROWITZ President, Relevant Public Relations LLC Even for those who don’t know a thing about using social media, its effect upon culture, news and the way we communicate cannot be ignored. If you have absolutely no connection to […]
August 23, 2013

In Business? Consider the Law Before Posting on Facebook, Twitter or Elsewhere

Always regard regulatory compliance as a vital ingredient of successful marketing By Barton Horowitz, President,  Relevant Public Relations NEW YORK – If you own an enterprise tied to the real estate or mortgage industries, make certain you understand your legal responsibilities regarding the marketing of your brand. According to the Federal Trade Commission, “… If your real […]
March 24, 2011

5 ways to keep your child safe around dogs

When a dog bites a kid, it’s usually one the pup knows. The best prevention: supervision. Even the most sweet-natured pooch can be provoked. Beyond that, there’s plenty you can teach your child about staying safe around Spot. Here are some basics, from dog trainer Karen Peak, creator of Safekidssafedogs.com: Click here to read entire article.
March 23, 2011

Study: Keep Kids In Rear-Facing Seats

Blow out your first candle. Take your first steps. Look out the front windshield.  It used to be a rite of passage for children. When they hit their first birthday, their parents could turn their car seats around, from the rear-facing to the forward-facing position. But a new recommendation urges parents to wait another year, until […]
February 16, 2011

'LIKE' Relevant Public Relation's Facebook page for 10 Essential Steps To Building A Business Brand With Social Media

January 20, 2011

10 Tips For Building a Business Brand With Social Media in Staten Island, N.Y., or the World

STATEN ISLAND, N.Y. (Jan. 20, 2011) —When combined with a professional public relations initiative, social media marketing can be a powerful, cost-effective component of a business’s growth strategy. RELEVANT PR ADVISE FOR NEW YORK AND ELSEWHERE Relevant Public Relations, offers the following advice for business owners and executives seeking to achieve the greatest benefit from their social media […]
January 14, 2011

Social Media: Just A Passing Fancy?

January 12, 2011

Second Chance to Attend Free Business-Marketing Seminar at College of Staten Island

NEW YORK (Jan. 12, 2011) –  Time is on your side if your schedule conflicted with today’s planned business seminar at the College of Staten Island (CSI). The event, originally scheduled for 8:30 this morning, has been postponed until next week —  same time, same place. Hopefully, snow won’t be a consideration this time around. If you are a […]
January 8, 2011

Noted Business Strategist, SBA Award Winner To Offer Marketing Advice During Free Seminar At the College of Staten Island

NEW YORK (Jan. 8, 2011) – If you are a business owner whose goals for 2011 include bigger returns, head for the College of Staten Island (CSI) on the morning of Wednesday, Jan. 12. That’s when the Small Business Development Center (SBDC) at CSI will present “Marketing Your Business.” The free seminar will focus on strategies […]
January 3, 2011

Relevant PR Commentary: Don’t Neglect ‘Old-Fashioned’ Ways Of Communicating In Today’s Social-Media Rich Society

By BARTON HOROWITZ, president Relevant Public Relations With increasing numbers of people interacting on the Web, it’s become far too easy to lose ourselves in cyber space for extended periods of time. While online social-media activity can be an effective way of staying in touch with friends and business associates, it arguably lacks the warm emotional […]
December 29, 2010

Four Essential Questions To Ask Yourself When Conducting Business

By BARTON HOROWITZ, president of Relevant Public Relations There is no shortage of advice when it comes to running a business. Today’s information highway is paved with recommendations, instructions, guidance and litter –- lots and lots of litter. Here is some advice you can bank on, courtesy of Rotary International: “The Four-Way Test of things we […]
December 13, 2010

Relevant Public Relations Cites 'NO.1 Rule' For Businesses Posting Social Media Content

BY BARTON HOROWITZ  President, Relevant Public Relations LLC NEW YORK — The No.1 rule for utilizing online social media as a business-marketing tool is: Don’t be annoying. Communicating the benefits of doing business with your enterprise is arguably an essential component of success. However, with the avalanche of information being distributed to users of Facebook, Twitter […]
November 10, 2010

What Can E-Mail Marketing Do For Your Business?

Now, you can boost your business with the combined powers of e-mail marketing and public relations. That’s because Relevant Public Relations LLC, one of the nation’s fastest growing PR firms, has partnered with Constant Contact®, the leading e-mail marketing tool for small businesses like yours. Through our partnership, we can help you get up and running with a cost-effective e-mail […]
November 4, 2010

Build Your Business With A Professionally Administered E-Mail And Marketing Strategy, Suggests New York-based Relevant Public Relations

Staten Island, N.Y. (Nov. 4, 2010) — Relevant Public Relations offers a highly extensive selection of professional services designed to help your business grow. As an authorized Constant Contact®Solutions Provider, Relevant can provide as much, or as little, assistance as you need to successfully promote your enterprise through e-mails and social media. If you like, you can […]
October 27, 2010

Island-based Relevant Public Relations Teams With Constant Contact

STATEN ISLAND, N.Y.  –   Graniteville-based Relevant Public Relation has joined with Constant Contact to provide its business clients with a host of online-marketing advantages. In addition to Constant Contact’s e-mail marketing, event marketing, social media marketing, and online survey tools, Relevant’s clients can choose to have the content of these communiqués written by Relevant’s experienced team […]