online marketing

April 17, 2017

Small Business Workshop May 2: ‘Breaking Through Online – Making Digital Marketing Work’

Free seminar to highlight brand-building strategies, tactics for connecting with customers, and tips for driving traffic   (CLICK HERE TO EASILY PRE-REGISTER FOR THIS WORKSHOP) STATEN ISLAND, N.Y. (APRIL 17, 2017) – An upcoming Staten Island seminar featuring two leading marketing experts will explain how established businesses and startups can greatly enhance their online presence. The […]
December 7, 2016

Staten Island Small Business Mentors Spotlight 6 Tips for Content Marketing Success

The small-business mentors of SCORE Staten Island are pointing to content marketing as a powerful tool for growing an enterprise. “One of the most effective – and affordable – ways for highlighting a business is using content marketing, a way of promoting an enterprise or brand online,” said John Amodio, SCORE Staten Island first vice-chair and […]
May 6, 2015

4 Essentials of a Business Marketing Plan

By Barton Horowitz President, Relevant Public Relations LLC With little exception, every business needs a marketing program to grow – or in some cases even to survive. The strategies used to market an enterprise may vary from one business to the next, but some basic elements hold true for most. Whether you are launching a new […]
July 12, 2013

Relevant PR Highlights 5 Social Media Mistakes You Can Easily Avoid

STATEN ISLAND, N.Y. – Time is money. This cliché is especially true if you run a professional practice or other type of business. In today’s world, a lot of time is spent in the online world of blogs and social media.  Social media sites are like pharmaceuticals: They need to be tested to make sure they […]
May 5, 2011

How To Tighten Your Financial Belt

There’s no way you’re going to be able to stick to a budget unfailingly. The real world has too many twists and turns and, besides, we humans don’t live our lives as predictably as spreadsheets. And even if you were able to somehow muster the willpower never to deviate from your budget, really, what kind of […]
April 29, 2011

Do Your Homework Before Buying And Selling Timeshares, Vacation Plans, FTC Advises

WASHINGTON — The thought of owning a vacation home may sound appealing, but the year-round responsibility — and expense — that come with it may not. Purchasing a timeshare or vacation plan may be an alternative. If you consider a timeshare or vacation plan, the Federal Trade Commission (FTC), the nation’s consumer protection agency, says it’s […]
April 22, 2011

FBI: Be Alert To 'Letter of Credit' Fraud

Legitimate letters of credit are NEVER sold or offered as investments Letters of credit are issued by banks to ensure payment for goods shipped in connection with international trade. Payment on a letter of credit generally requires that the paying bank receive documentation certifying that the goods ordered have been shipped and are en route to […]
April 21, 2011

FTC Files Contempt Charges Against Marketer of Credit Repair

WASHINGTON — The Federal Trade Commission earlier this week filed contempt charges against a promoter of credit repair and debt relief services and three of his companies, alleging that they continued their deceptive marketing practices in violation of a federal court order. The FTC charged that the defendants tried to take advantage of financially strapped consumers by falsely […]
April 20, 2011

NYC Department Of Consumer Affairs: Debt Settlement is Top Fraud

Commissioner Mintz Warns New Yorkers to Beware of Fee-Based Debt Settlement Companies NEW YORK — Debt settlement companies lure people struggling with debt by claiming that they will convince creditors to settle debts for less than what’s owed.  However, it rarely works. Companies charge high fees and counsel consumers to ignore their debts, which can cause lasting […]
April 19, 2011

Staten Island Business Owners Take Notice: SBA, Inc. Magazine and AT&T Join Forces to Promote Exporting by U.S. Small Businesses

WASHINGTON, D.C. – Small businesses seeking to grow their businesses and create jobs through exporting can turn to new, free educational videos created through a partnership between the U.S. Small Business Administration, Inc. Magazine and AT&T. Through the public-private partnership, a series of video modules has been developed to inspire and encourage American small businesses to […]
February 16, 2011

'LIKE' Relevant Public Relation's Facebook page for 10 Essential Steps To Building A Business Brand With Social Media

December 13, 2010

Relevant Public Relations Cites 'NO.1 Rule' For Businesses Posting Social Media Content

BY BARTON HOROWITZ  President, Relevant Public Relations LLC NEW YORK — The No.1 rule for utilizing online social media as a business-marketing tool is: Don’t be annoying. Communicating the benefits of doing business with your enterprise is arguably an essential component of success. However, with the avalanche of information being distributed to users of Facebook, Twitter […]
November 10, 2010

What Can E-Mail Marketing Do For Your Business?

Now, you can boost your business with the combined powers of e-mail marketing and public relations. That’s because Relevant Public Relations LLC, one of the nation’s fastest growing PR firms, has partnered with Constant Contact®, the leading e-mail marketing tool for small businesses like yours. Through our partnership, we can help you get up and running with a cost-effective e-mail […]
November 4, 2010

Build Your Business With A Professionally Administered E-Mail And Marketing Strategy, Suggests New York-based Relevant Public Relations

Staten Island, N.Y. (Nov. 4, 2010) — Relevant Public Relations offers a highly extensive selection of professional services designed to help your business grow. As an authorized Constant Contact®Solutions Provider, Relevant can provide as much, or as little, assistance as you need to successfully promote your enterprise through e-mails and social media. If you like, you can […]
October 27, 2010

Island-based Relevant Public Relations Teams With Constant Contact

STATEN ISLAND, N.Y.  –   Graniteville-based Relevant Public Relation has joined with Constant Contact to provide its business clients with a host of online-marketing advantages. In addition to Constant Contact’s e-mail marketing, event marketing, social media marketing, and online survey tools, Relevant’s clients can choose to have the content of these communiqués written by Relevant’s experienced team […]