BUSINESS

November 2, 2018

Realtors, Chamber of Commerce, Blaze Pizza Unite To Support Kids Cancer Center on Staten Island

Youngsters make their dinner choices as their parents network and look on (off camera) during the fundraiser’s networking segment.                    (Photos: Relevant Public Relations LLC)  Entertainer Al Lambert shares a patriotic tune as Islanders gather on behalf of the Kids Against Cancer Pediatric Oncology Center at Staten Island University Hospital Northwell Health […]
July 2, 2018

SCORE-Staten Island Workshop July 11 to Shine Light on 6 Common Business-Killing Mistakes

STATEN ISLAND, N.Y.  (July 2, 2018) – “BusinessKillers®” – an upcoming SCORE-Staten Island workshop in partnership with M&T Securities, Inc. – will provide entrepreneurs with an understanding of six common mistakes that could adversely impact the future of their businesses. Presented by Mark A. Severance, regional insurance specialist, M&T Securities, Inc., the free “lunch & learn” […]
June 4, 2015

5 Pre-Digital Business Protocols That Still Make Sense

By BARTON HOROWITZ PRESIDENT, RELEVANT PUBLIC RELATIONS Even though the Internet and cutting-edge mobile devices are affecting the way we conduct business, modern technology will never replace the human touch when it comes to building solid relationships. Although most of us now click, type or text to communicate, it’s beneficial to recall the way we used […]
May 15, 2015

10 Things to Ask Before Hiring a Public Relations/Marketing Company

Relevance of content is vital for reaching your target audience By Barton Horowitz, President Relevant Public Relations LLC NEW YORK — In today’s world of fast-paced communications, valuable news can degrade into irrelevant chatter in a matter of minutes, if not seconds. For public relations and marketing professions in Staten Island and throughout New York, across […]
May 14, 2015

8 Reasons a Smaller Firm Could Be the Best Choice For Your Relevant PR and E-Marketing Solutions

For many businesses, hiring a modest-size marketing company, public relations firm or website designer may be the wisest choice By Barton Horowitz, President Relevant Public Relations LLC All businesses, regardless of size, need to consider cost and results when outsourcing their marketing and public relations work. Nowadays, most businesses are inundated with solicitations from huge marketing […]
May 6, 2015

4 Essentials of a Business Marketing Plan

By Barton Horowitz President, Relevant Public Relations LLC With little exception, every business needs a marketing program to grow – or in some cases even to survive. The strategies used to market an enterprise may vary from one business to the next, but some basic elements hold true for most. Whether you are launching a new […]
April 14, 2015

5 Reasons Your Business Marketing Should Include Social Media

New York public relations expert underscores the benefits of combining digital component with traditional branding initiatives By BARTON HOROWITZ President, Relevant Public Relations LLC Even for those who don’t know a thing about using social media, its effect upon culture, news and the way we communicate cannot be ignored. If you have absolutely no connection to […]
December 15, 2014

Why Brooklyn Small-Business Owners Should Seek Free Expert Business Advice Now

BROOKLYN, N.Y. (Dec. 15, 2014) – As one year comes to an end and another begins, many Brooklyn business owners – like their nationwide counterparts – experience a sense of urgency. Retailers work hard to spur sales during the holiday season, as other businesses and professional practices also seek to maintain or grow their profits during […]
December 10, 2014

How a Good Online Review Can Hurt Your Business

STATEN ISLAND, N.Y. — Bogus online reviews have become a plague to the reputation of many business owners. Relevant Public Relations has found that it’s commonplace for top-notch restaurateurs and other responsible entrepreneurs to face potential damage from online assaults penned by disgruntled former employees, mean-spirited individuals or unscrupulous competitors. Even a good review may be […]
December 3, 2014

Why Staten Island Small-Business Owners Should Seek Free Expert Business Advice in December

STATEN ISLAND, N.Y.  (Dec. 3, 2014) – At this time of year many Staten Island and Brooklyn business owners – like their nationwide counterparts – experience a sense of urgency that lasts through the end of December. Retailers work hard to spur sales during the holiday season, as other businesses and professional practices also seek to […]
November 11, 2014

Get a Handle on Top-10 Digital Business Tools During Free SBDC Seminar Nov. 18

Internet and social-media marketing experts to discuss leading-edge strategies  during Staten Island Small Business Development Center workshop STATEN ISLAND, N.Y.  (Nov. 11, 2014) – Aspiring entrepreneurs and established business owners seeking to outpace their competition will learn some of the most effective ways for building their enterprise during a special free event on Staten Island. Presented by […]
September 18, 2014

Free Business Help in Bay Ridge, Brooklyn Underscores 1st Anniversary of Preschool in Bensonhurst

Small Business Development Center assists experienced pre-K teachers in setting up and growing Little Brilliant Minds  BROOKLYN, N.Y. – As seasoned prekindergarten teachers, Francesca Gambino and Joann Serra were well aware of the ingredients needed for a nurturing pre-school environment. When they decided in 2011 to open a school of their own, however, their mutual track record […]
May 27, 2014

Relevant Public Relations New York: 10 Essential Questions To Ask When Seeking A Publicist/Marketing Expert For Your Business or Professional Practice

Relevance of content is vital for reaching your target audience NEW YORK — In today’s world of fast-paced communications, valuable news can degrade into irrelevant chatter in a matter of minutes, if not seconds. For public relations and marketing professionals in New York, across the nation and around the globe, ensuring the relevance of content is […]
May 19, 2014

Staten Island Social Media, E-Marketing, Blog Package

Relevant Public Relations offers cost-effective digital marketing for businesses on a budget STATEN ISLAND, N.Y. — Want to grow your business  or professional practice? You can begin attracting new customers/clients now with the “Relevant PR  Search Engine Optimized! SOCIAL MEDIA, E-BLASTING BLOG PACKAGE” The program features a combination  of public relations and marketing strategies designed to enhance your brand, […]
March 21, 2014

New York Business Conference To Highlight Strategies For Working With Global Real Estate Buyers, Sellers

FOR IMMEDIATE RELEASE: FRIDAY, MARCH 21, 2014  Steve Brown, president of the National Association of Realtors®, and John (Janno) Lieber, president, World Trade Center Properties, are among those who will speak at the Manhattan Association of Realtors® Global Real Estate Symposium on March 26 NEW YORK — The Manhattan Association of Realtors® (MANAR) will mark its […]
March 19, 2014

Staten Island Board of Realtors Honors ‘Top Producers’

Daylong trade show begins with Awards breakfast (FOR MORE PHOTOS, ClICK HERE TO  VISIT THE STATEN ISLAND BOARD OF REALTORS ON FACEBOOK) Staten Island, N.Y. – The Staten Island Board of Realtors (SIBOR) honored its best achieving members on March 13 during the group’s annual Top Producer Awards Breakfast. The event, sponsored by Continental Home Loans […]
January 15, 2014

3 Reasons To Be Cautious When Launching A Facebook Page For Your Business

Relevant Public Relations points to a common error made by entrepreneurs on the popular social media site STATEN ISLAND, N.Y. — Most business owners and professionals are eager to utilize Facebook as a marketing tool for their enterprise. But regardless of whether your business or professional practice is new or long established, you shouldn’t jump onto the […]
December 20, 2013

New MLS Vendor is Embraced By Manhattan Association of Realtors®

Agreement with RealtyMX will allow Manhattan MLS members exclusive access to IDX  NEW YORK (Dec. 20, 2013) – The Manhattan Association of Realtors (MANAR) has inked a deal with New York City-based RealtyMX to be MANAR’s MLS technology partner. The agreement was announced at MANAR’s Holiday Party on Dec. 16, at the Gotham Comedy Club, Manhattan. […]