MEDIA INDUSTRY

April 30, 2013

'Relevant PR' Is Something Your SEO Firm May Not Be Telling You About

By BARTON HOROWITZ, president Relevant Public Relations (Relevant PR) “Where Success is Written®”   STATEN ISLAND, N.Y. — In today’s digital world of online competition, “search engine optimization” (SEO) is an essential part of Web-based marketing and Internet advertising. Reliable SEO firms work to enhance the online visibility of their clients’ businesses by making it easier for potential […]
March 4, 2013

3 'Targeted Marketing' Questions You Should Ask Before Hiring A Public Relations Firm

STATEN ISLAND, N.Y. — The concept of “targeted marketing” is easy to understand: Get your message in front of those who can best benefit from your services and/or products — and make certain that your timing is right. This also holds true for the targeted distribution of press releases. It’s obvious why ice cream trucks don’t […]
January 8, 2013

Relevant Public Relations Selected As PR/Marketing Rep For Manhattan-Based Dentist of Miss New York USA® and Miss New York pageants

          FOR IMMEDIATE RELEASE: TUESDAY, JAN. 8, 2013   Relevant Public Relations Chosen By Dr. Victoria Veytsman As Rep  Of Madison Avenue Center For Cosmetic Dentistry and Invisalign Client is Official Dentist of Miss New York USA® and Miss New York pageants   NEW YORK – Madison Avenue Center for Cosmetic Dentistry […]
December 19, 2012

Relevant Public Relations Founder and President Barton Horowitz to Receive Louis R. Miller Business Leadership Award

STATEN ISLAND, N.Y. – It seems no matter what he sets his mind to, Barton Horowitz has no problem achieving success. At 63, Horowitz has held several top job titles and held them all successfully — moving almost seamlessly from one to the next, making the difficult look effortless. Horowitz’s latest venture is Relevant Public Relations, […]
August 15, 2011

Miss New York Shines Spotlight on Children’s Miracle Network Hospitals® While Touring Kids Health Facilities In The State

View a TV interview with Miss New York Kaitlin Monte  ROCHESTER, N.Y. — It’s been less than two months since Kaitlin Monte was crowned on Staten Island as Miss New York 2011. She has since embraced every opportunity the status offers for helping others. Most recently, Miss Monte has embarked on a mission of bringing greater […]
May 24, 2011

Behind The Scenes Of Business: Relevant Public Relations President Is Brooklyn Native

NEW YORK — Did you know that the president of Relevant Public Relations was born and raised in Brooklyn, N.Y.? Barton Horowitz grew up in the Brooklyn seaside community of Brighton Beach, where he attended Abraham Lincoln High School. After graduating from Lincoln in 1967, the future public relations entrepreneur continued his education at the Brooklyn campus of […]
May 23, 2011

AJNA of Staten Island, N.Y., Uses ‘Healing Frequencies’ To Promote Well-Being and Self-Healing

  Tuning forks’ ancient musical chords are believed to ‘balance the harmonies of the body’ NEW YORK — Most people would agree that music influences our moods, whether the preference is J-Z, Springsteen or Mozart. The question is: Why? There may be more to our personal music choices than most of us realize, according to Valerie Gullo, […]
May 17, 2011

Relevant Public Relations LLC Crowned Marketing Rep of Miss America Pageant’s New York State Preliminary

 Miss New York Organization selects Staten Island, N.Y.-based firm to lead PR campaign as June’s Pageant Week nears STATEN ISLAND, N.Y.  (May 17, 2011) — The Miss New York Organization, official  operator of the Miss America Pageant’s New York state preliminary, has chosen Relevant Public Relations LLC as its public relations and marketing representative.  “We require public relations […]
May 11, 2011

How To Start A Business Blog

 You may have thought about blogging but then asked yourself, “What would I write about?”  “Who would read it?”  Or, “Is this the best use of my time?”  If you’re a business owner who already wears a hundred hats, the latter may be what keeps you from starting. While only you can decide if it’s the […]
April 20, 2011

Will Blogging Work For You?

Think blogging is for everyone? Click on this video, and then decide:  12yD8JyaVvY.
April 11, 2011

Six Steps for Revving Up Your Search-Engine Marketing

Among small-business owners, it’s well-known that finding customers through search engine marketing can deliver shoppers who are farther along in the buying cycle — that is, they’ve passed the research stage and they’re looking to buy. But how to do it effectively isn’t nearly as clear. A successful search-marketing campaign needs to be thoughtfully crafted — […]
April 4, 2011

Felt Citywide, Concerns of Staten Island Business Owners Draw Spotlight Of ‘Crain’s New York’ magazine

STATEN ISLAND, N.Y. — A Staten Island business initiative launched in November 2010, and publicized by Relevant Public Relations LLC, most recently has drawn the attention of “Crain’s New York” magazine. In a “Crain’s New York” article published this week, “Regulation overload on New York’s small businesses,” journalist Cara S. Trager mentions the “Stop Suffocating Small […]
March 28, 2011

Lacking Time to Present a Quality Social Media and Blogging Presence? Relevant Public Relations LLC Can Help

NEW YORK — Inc. magazine includes Social Media responsibilities among the 10 things a business owner should never  micromanage. Relevant Public Relations LLC  is a springboard for enterprises seeking high-quality online exposure and financial growth. Relevant PR  can cost-effectively build your brand by creating, growing and maintaining a network of seamlessly integrated marketing initiatives, which include a professionally […]
February 16, 2011

Have You Had A Recent Holistic Health Checkup?

By PHYLAMEANA LILA DESY,  ABOUT.COM GUIDE Having an holistic health check up is somewhat different than having a physical by a healthcare provider when your pulse is taken and a tongue depressor is stuck inside your mouth. Holistic care involves evaluating and nurturing all aspects of our bodies, not the physical body alone. Here are some […]
February 16, 2011

'LIKE' Relevant Public Relation's Facebook page for 10 Essential Steps To Building A Business Brand With Social Media

January 21, 2011

BELLA NYC Launch Party Celebrates Arrival, Rave Reviews of New York’s Newest Lifestyle Magazine

NEW YORK (Jan. 22, 2011) — Earlier this week, a red-carpet launch party celebrated the birth of BELLA NYC magazine with the glossiness and flair of a Hollywood premier. During the event, held at the upscale Vanderbilt at South Beach, in Staten Island, N.Y, a network television film crew captured some of the memories, including a […]
January 14, 2011

Celebration of New York City-Based Publication Hits TV-Network Radar

NEW YORK — A network television film crew will be in Staten Island, N.Y.,  to capture a segment of the upcoming BELLA NYC launch party. The magazine, which hit newsstands for the first time earlier in the month with movie star/mom Denise Richards on the cover, has assembled an impressive guest list for the event, which will […]
January 12, 2011

Second Chance to Attend Free Business-Marketing Seminar at College of Staten Island

NEW YORK (Jan. 12, 2011) –  Time is on your side if your schedule conflicted with today’s planned business seminar at the College of Staten Island (CSI). The event, originally scheduled for 8:30 this morning, has been postponed until next week —  same time, same place. Hopefully, snow won’t be a consideration this time around. If you are a […]